Project hero atmosphere Three phone mockups

Crafting tranquility through social media

This project is a visual exploration of how a wellness focused property could translate its on site atmosphere into a calm and recognizable social presence.

Story direction

Serene atmosphere and rituals

A slow, sensory rhythm built around water, warmth, light and quiet routines.

Repeating formats make the presence recognizable over time without feeling repetitive.

Story visualization
Feed preview
Feed collage visualization

Evoking tranquility and well being

The visual language stays warm and restrained, leaning into texture, light and pace.

Captions remain minimal and sensory, supporting the image without explaining it too much.

Story set

Stories as a quiet touchpoint

Stories capture fleeting moments that feel unplanned but consistent.

Minimal overlays and calm pacing keep the experience uninterrupted.

Stories visualization

*The visuals shown here are presented as a conceptual direction of what we believe resonates with guests. This is not a claim of ownership of imagery or a statement of live work for a specific property.

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